First Party Data Targeted Audience Programs (TAP)

Custom AIN program serving our readers on social, offsite and onsite. 

AIN has made a significant investment in the development of our Targeted Audience Platform (TAP), which allows us to collect data across each of our platforms, aggregate it, and create 1:1 marketing programs that enable our partners to not only connect with their desired audiences, but provide a personalized, sequential messaging strategy to more effectively reach your target throughout the funnel.

"After successfully completing a 3-month program, I strongly recommend AIN’s Targeted Audience Platform (TAP) offering. Utilizing their Content Boost with Leads program, AIN is the only partner I work with that provides 100% transparency into results and leads with their detailed dashboard and reporting capabilities. The quality of the engaged traffic and leads they generated are second only to our own organic traffic. In fact, 75 to 80% of their leads are real potential customers. Marketers can always buy large quantities of unqualified traffic, but many third-party sources are filled with bots. With AIN, I know that the traffic is actual qualified leads. They have definitely cracked the code in developing TAP, and have truly evolved to meet the lead generation needs of their clients.”

Andrew Evans
Director of Marketing
Elliott Aviation

TAP Into Our Audience

We provide our dedicated users the ability to consume the content they seek, when they need it, how they need it, across the platform(s) they lean into most and the brands and publications they tune into across our collective suite of assets. We then optimize the use of these assets to meet your goals and desired outcomes.

TAP Into Our Insights

We ingest these signals on the individual user level and feed them into a robust dashboard to report out not only on your KPIs, but a deep set of actions and profile points that will fuel better audience intelligence.

This not only allows us to create data-driven programs but forges a continuous feedback loop that informs personalized marketing at scale across our collective assets.

Leads and key data points can be delivered via direct CRM or marketing automation system feed.

Products

Brand Boost
We'll leverage our proprietary first-party audience database to target aviation buyers and influencers wherever they are browsing the web. Through social media and display banners we will drive brand awareness, and traffic to your site. 

Content Boost
Boost your content marketing and build thought leadership by leveraging our proprietary first party targeting capabilities. We will utilize social, off site display, and email channels to drive qualified traffic to your content assets, which can be hosted on our site or yours. We can also provide advanced analytics served through customized dashboards that will provide unique insights to increase current performance, and inform future efforts. Lead generation of either Market Qualified or Sales Qualified leads are a natural extension to this program. 

Content Boost with Leads
Boost your content marketing, build thought leadership, and generate leads (Market Qualified or Sales Qualified) by leveraging our proprietary first party targeting capabilities. We will utilize social, off site display, and email channels to drive qualified traffic to your content assets, which can be hosted on our site or yours. We can also provide advanced analytics served through customized dashboards that will provide unique insights to increase current performance, and inform future efforts.